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Wargaming Mobile is a division within Wargaming that acts as a proving ground for innovative and outstanding mobile projects. They work on titles such as Gods & Glory, World of Tanks Blitz and World of Warships Blitz (WOWS Blitz). Their mission is to create an awesome, high-quality gaming experience that can be enjoyed by millions of players.
In early 2018, mobile developer and publisher Wargaming Mobile launched the hit title World of Warships Blitz. World of Warships Blitz is a mobile strategy game with over 8 million players. Wargaming Mobile’s Director of Player Experience, Florian Blaesche, was determined from the get-go to deliver an excellent player experience in line with the Wargaming brand and the expectations of their players. To Florian that meant:
There was, however, one caveat; the service needed to be affordable. Cost should not be a burden on a brand-new, yet unreleased game. The challenge was to find a way to provide fast responses in all ten languages, without breaking the bank.
Florian reached out to multiple vendors to find the best player support solution. Crafting the best-suited solution for clients’ specific needs is what we do best at 5CA, so we implemented the following:
This solution fitted Wargaming Mobile’s support needs and provided them with the flexibility they needed to respond to player inquiries in multiple languages.
Using 5CA’s solution, the results have been outstanding: